Natalia Poursatip
Product ManagementNatalia Poursartip is the Product Manager at Ask Wire, where she drives the development of customer-centric, data-powered solutions tailored to the evolving needs of the real estate industry. With nearly 10 years of experience spanning product management, user experience, and digital design, Natalia brings a rare blend of strategic thinking and hands-on creative execution to her role.
Design-Led Innovation
At Ask Wire, Natalia leads product development from ideation to delivery, aligning business goals with user needs to shape innovative SaaS offerings. Her ability to bridge cross-functional teams and translate complex data into clear, intuitive products has made her a key contributor to Ask Wire’s mission to transform real estate through technology.
Before joining Ask Wire, Natalia worked at efood as a Product Specialist, where she helped integrate and deliver product solutions for Foody, focusing on performance, user feedback, and delivery optimization. Prior to that, she spent over three years as a UI/UX Designer at foody.com.cy, where she refined user journeys, created design systems, and enhanced digital customer experiences.
Natalia holds a BA in Design and Digital Arts from Edinburgh Napier University and is fluent in Persian, Greek, and English. Her multidisciplinary background positions her as a thoughtful leader in product strategy, design, and innovation.